Mitt’s decision to strap Big Bird to the roof of his station wagon and drive him to Canada has prompted two counterarguments from Democrats: (1) Half a billion dollars is a mere rounding error in the great sucking maw of the federal budget, so why bother? (2) Everybody loves Sesame Street, so Mitt is making a catastrophic strategic error. On the latter point, whether or not everybody loves Sesame Street, everybody has seen it, and every American under 50 has been weaned on it. So far this century it’s sold nigh on a billion bucks’ worth of merchandising sales (that’s popular toys such as the Subsidize-Me-Elmo doll). If Sesame Street is not commercially viable, then nothing is, and we should just cut to the chase and bail out everything.
Conversely, if this supposed “public” broadcasting brand is capable of standing on its own, then so should it. As for the rest of PBS’s output — the eternal replays of the Peter, Paul & Mary reunion concert, twee Brit sitcoms, Lawrence Welk reruns and therapeutic infomercials — whatever their charms, it is difficult to see why the Brokest Nation in History should be borrowing money from the Chinese Politburo to pay for it.
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