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Tuesday, February 11, 2014

Spectroscopic Discrimination of Sh*t from Shinola.

We conducted an experiment to determine whether people can tell shit from Shinola. 

Shinola is a brand of shoe polish once manufactured in the United States. Today we care about Shinola only because it is part of the slang expression “doesn’t know shit from Shinola,” meaning “is completely ignorant.” Shinola is posited for comparison with shit because the two substances have a similar dark brown color and smeary consistency.

Read the whole thing - Neatorama has posted an article from The Annals of Improbable Research.

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