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Wednesday, December 17, 2014

'Twas the Overnight Before Christmas: The Merry Tale of How Air Cargo Deregulation Led To Amazon

Professor of Public Policy at George Mason University Kenneth Button shares the story of how air cargo deregulation in the 1970s paved the way for low-cost, reliable overnight shipping, which in turn allowed for groundbreaking new e-commerce businesses like Amazon and eBay. These innovations enable everyone to get their presents on time for the holidays – almost as fast as delivery by Santa himself! 

‘Twas two nights before Christmas, and all through their houses
Every creature was busy, double-clicking their mouses.
Christmas was coming, but there were still presents to buy--
Thank heavens overnight shipping allows boxes to fly.
“But how can this be?” the people asked in their haze
“With so many miles to cover, why aren’t there delays?”

What allowed this to happen is a very old rule,
That deregulated air cargo - isn't that cool!
You see, express planes were smaller, unlike today.
Bigger is better, but the law said “No way!”

And if Fisherman Fred shipped lively lobsters from Maine
He hoped for some room in the belly of a passenger plane
But if Aunt Edna had checked in fifteen pieces of luggage
Fred’s lobsters would arrive days later, looking quite sluggish.

Freed from restrictions, more packages could flow
And arrive soon as promised, even in snow.
This allowed private carriers to grow and expand,
Unleashing innovations no one could’ve planned
With better shipping options, online shopping exploded,
And business inventories grew leaner: before they were bloated!

Thanks to rolling back rules that were surely passé,
Delivery is almost as fast as on Santa’s great sleigh.

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