Smell, subconscious masculine and feminine markers identify potential mates before personality comes into play.
Lots more at HuffPo.
While the "Fifty Shades" trilogy and movie have caused some headaches for Escala residents, there have also been perks, the greatest of which has been the skyrocketing home values since the book's release - according to real estate website Zillow, the median sales price for a Seattle condo has risen about 10% since 2010. The median sales price for Escala apartments, however, have surged over 75%.